Waterville Public Library

·         Power of Email Marketing: Wednesday, January 9, 10:15 a.m. – 11:45 p.m. or Tuesday, February 26, 1:00 p.m. – 2:30 p.m. (need only attend one session)
Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships for all types of business and organizations. In this session participants will discover how communicating with customers regularly can help a small business stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty. Facilitator: Tracy O’Clair, TOCmedia. To register: 1/9 session: http://tocmedia-poem-jan-9-2013-eorg.eventbrite.com/ or 2/26 session: http://tocmedia-poem-feb-26-2013-eorg.eventbrite.com/

·         QuickBooks 101: Tuesday, January 17, 1:00 p.m. – 4:00 p.m.
This session will cover the fundamentals of QuickBooks Pro. How to set it up, write checks, invoice customers, receive payments and pay bills. We’ll also review reports that you can easily produce to let you know how your business is doing. This workshop is designed for people who have not yet started using QuickBooks.  Instructor: Janet Roderick, Maine SBDC Certified Business Counselor. To register: http://watervillelibrarybus6.eventbrite.com/

·         Social Media Marketing 101: Thursday, January 24, 1:00 p.m. – 3:00 p.m. or Wednesday, March 13, 8:30a-10:30a (need only attend one session)
This introductory session covers strategies and best practices to get the most out of social media activities. Discussion will include creating good content for social media marketing campaigns, incorporating social media marketing into business without losing productivity, and more. Facilitator: Tracy O’Clair, TOCmedia. To register: 1/24 session: http://tocmedia-smmms-jan-24-2013-eorg.eventbrite.com/ or 3/13 session: http://sm-mar-14-13-eorg.eventbrite.com/

·         Getting Started with Constant Contact: Tuesday, February 5, 3:00 p.m. – 5:00 p.m. or Thursday, March 28, 10:30a-12:30p (need only attend one session)
This will be a live, guided demonstration on the tools and features inside Constant Contact’s email marketing system. In this practical two hour session, you will learn the basics so you can get going with your own email marketing. Facilitator: Tracy O’Clair, TOCmedia. To register: 2/5 session: http://tocmedia-gsct-feb-5-2013-eorg.eventbrite.com/ or 3/28 session: http://tocmedia-gsct-mar-27-2013-eorg.eventbrite.com/

·         Strategies for Business Growth: Wednesday, February 13, 10:30 a.m. – 12:00 p.m.
Some businesses might grow on their own, but most take intentional actions by the owner. Learn how to position your business for growth and take steps to make it happen. Instructor: Janet Roderick, Maine SBDC Certified Business Counselor. To  register: http://watervillelibrarybus7.eventbrite.com/

·         Understanding Your Business Numbers:  Thursday, April 11, 10:30 a.m. – 12:00 p.m.
You do your bookkeeping, regularly recording transactions, but are you getting useful information back?  In this workshop we’ll review the most common financial statements, where the numbers come from, what they mean and how they can help you manage your business. Instructor: Janet Roderick, Maine SBDC Certified Business Counselor.  To register: http://watervillelibrarybus9.eventbrite.com/

·         QuickBooks Intermediate:  Tuesday, May 14, 1:00 p.m. – 4:00 p.m.
This session will address your most pressing QuickBooks questions. It will also cover: Tricky Transactions, Working with Reports, Advanced Features, Tips and Tricks. Please be ready with your specific questions and issues. This seminar is designed for those who have been using QuickBooks for at least 6 months. Instructor: Janet Roderick, Maine SBDC Certified Business Counselor. http://watervillelibrarybus10.eventbrite.com/